We Rethink, Refocus, Reinvent & Revitalize Brands.


At Lexis Branding, we believe the most successful brands are driven by a brand IDEAL that is inspiring, differentiated and compelling. We champion IDEAL to transform brands and enable them to reach their true potential. It allows us to reveal the compelling truths of the organization, tell engaging stories that connect with its audiences and create an experience that look, sound and feel different. Uniquely fresh yet clear. Distinctive yet compelling.

Insights > Definition > Experience > Activation > Live

The I.D.E.A.L. Brand Experience process further enables us to uncover ways to push brands further, making them bold and brave. Brands that embrace the IDEAL often become more innovative, inspire more confidence, engender more trust and become more meaningful.

From retail, consumer, financial services, technology and energy companies to non-profit and government institutions, we've worked with clients across a diverse range of industries since our founding in 1993 from our hub in Singapore.

Clients include: Vertu, Shangri-La, Sara Lee, Bandai Japan, CapitaMall Trust, Keppel Offshore & Marine, Fairprice, Metrobank, Belo Medical Group, Flawless, Goldilocks, Bench, Penshoppe, Jaka Group.



For enquiries, please contact:

Jacq@lexisbranding.com / Tom@lexisbranding.com

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All photography provided by Jared Chambers